Meet The Architects

Adam Witty

Founder & Chief Executive Officer

Adam Witty is the Founder and CEO of Advantage Media Group, which includes Forbes Books — the the exclusive book publishing brand of Forbes Media, publisher of Forbes Magazine. What began in the spare bedroom of his home is now one of the most respected independent business book publishers in the world with 2,000+ authors in 44 U.S. states and 14 countries.

Beth LaGuardia Cooper

Chief Marketing Officer

Beth LaGuardia Cooper oversees brand, PR, and marketing strategy and operations for the organization. She also leads delivery of Authority Media Services for clients in the areas of online media and engagement and public relations.

Evan Schnittman

Chief Publishing Officer

As Chief Publishing Officer (CPO), Evan Schnittman helps develop offerings for Members that widen reach, enhance impact, and accomplish goals both personally and professionally.

Renée Barnstone

Chief Financial Officer

Renée’s mission is to lead and scale the company’s financial, administration and infrastructure needs to support the growth of the Company. Although a recent transplant to Charleston from Silicon Valley, her roots are in the northeast, with another 20 years in the southeast. She is thrilled to be back. Renée is licensed as a CPA and earned her undergraduate degree from Fairleigh Dickinson University.

Don Yaeger

Publisher

A 12-time New York Times best-selling author (one of only 26 to have that many on the nonfiction list), Hall of Fame keynote speaker and business leadership coach, Don Yaeger brings his world-class storytelling abilities to his role as Publisher of Forbes Books and Advantage’s Authority Publishing Group.

Marcie Baetcke

VP of Marketing

Leads our company marketing strategy and execution, building brand awareness and facilitating growth.

Tyler LeBleu

Sr. Director of Publishing & Manufacturing

Helps to serve authors through the publishing process and exceed their expectations to reach their publishing objectives and goals.

Natalie Mazzarella

VP of Media Services

Natalie Mazzarella is a dynamic marketing, media relations and brand executive of more than 15 years.

Kerrie Ann Nauseda-Frey

VP of Book Architecture & Editorial

Kerrie Ann leads book architecture and manuscript development for Advantage Media | Forbes Books. Kerrie Ann leverages over 20 years of multifaceted experience to develop compelling book content that amplifies thought leadership for global entrepreneurs and thought leaders.

Miguel Casellas-Gil

Director of Public Relations

Miguel Casellas-Gil is a dynamic, innovative, and dedicated communications specialist boasting more than 15 years of expertise in public and media relations.

Corrin Foster

VP of Book Marketing & Promotions

Using proven and innovative strategies to help authors gain prestige, views, and sales.

Mark Gillespie

Director of Content

Planner, writer, editor, and workflow architect leading a team of content developers to amplify our member's voices and ideas.

Kristin Hackler

Director of Book Planning

As the Director of Book Planning, I assist in guiding author vision sessions so that we can develop an effective and engaging foundation on which their book can be built. I also coordinate with our media team to ensure that the book’s message coincides with and supports the author’s long-term visibility and impact. I’ve been in the publishing industry since 2006 and with Advantage since 2015. As of 2022, I have ghostwritten just over 30 books.

Callie Hitchcock

Director of Digital Strategy

Builds and boosts personal brands through her extensive digital marketing insights and strategically crafted campaigns that seek to educate viewers, elevate awareness, drive traffic, and enhance your Authority.

Joe Pardavila

DIrector of Podcasts

Joe Pardavila is a leading voice in audio content production with decades of experience in podcasting and terrestrial radio. Joe is a recognized expert in communication and the author of the bestselling book, “Good Listen: Creating Memorable Conversations in Business and Life,” which provides valuable tips and strategies for mastering the art of communication.

Terry Stanton

Director of Integrated Strategies

An award-winning communications expert helping global and personal brands build visibility strategies to boost authority

Jules Thomas

Community Leader

Jules Thomas leads with vision, blending relationship-building with strategic execution to foster a thriving and engaged community of C-suite leaders, entrepreneurs, and thought leaders.

Krista Wignall

Senior PR Campaign Manager

Krista Wignall is PR professional with fifteen years of experience securing impactful earned media coverage for entrepreneurs, CEOs, and authorities across the technology, healthcare, and finance sectors.