Fireside Chat: Strategies for Making Your Personal Brand Your #1 Growth Asset

October 28, 2025



Your personal brand can be your most valuable asset—it determines how people perceive your expertise, your influence, and your ability to lead conversations in your field. In this fireside chat, Authority Magazine’s Yitzi Weiner sits down with Advantage’s CMO, Beth LaGuardia Cooper, to share strategies, real-world case studies, and proven systems to help you expand your Authority.

Whether you’ve already written a book or been featured in reputable outlets such as Authority Magazine, or you are just beginning to build your platform, this session will give you actionable insights into how to amplify your message across publishing, media, and partner channels.

Beth LaGuardia Cooper

Chief Marketing Officer

Beth LaGuardia Cooper provides leadership direction grounded in a nurturing culture that strikes a balance of performance, efficiency, and innovation. Key tenets of her marketing ...

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Yitzi Weiner

Authority Magazine Founder & EIC

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