Digital Media and Engagement

Authority Media Services

Expanding your digital footprint is essential to reaching new audiences and enhancing your reputation as an industry leader. Our objective is to create the foundation for high-performing content that will produce a loyal and growing audience.

We accomplish this by designing a website that is tailored to your brand and serves as a virtual hub for your growing media assets. We then enhance your audience engagement and reach through custom email campaigns for your audience that can also be seamlessly promoted on your social community platforms.

What are the Steps to a Winning Digital Strategy?

We work with you to design and build a website experience that enhances your authority and recognition through engaging, interactive content powered by targeted SEO to nurture your business growth.

We work to keep your website and brand name on the top of search engines, allowing others to find you and engage with your brand.

An integrated media and content distribution strategy will ensure your content is packaged and shared widely beyond your website – through handpicked influencers, communities, and media platforms that can supercharge your growing presence and credibility.

1. Optimized Personal Website

Your website should accurately portray your brand and thought leadership. Our team of designers work to develop a site that conveys your brand mission while highlighting your portfolio of work such as blogs, whitepapers, podcasts, or videos.

Each month our team performs edits to keep your website up-to-date and optimized; these edits may include adding content and/or media assets.

Website optimization benefits include:

“Owning your first page” of organic search results for your name and brand
Gaining visibility on other key searches that will drive high-value audiences to you and your message
Staying on top of evolving digital media best practices to maintain rankings in search engines

2. Customized Audience Engagement Campaigns

Engagement campaigns are drawn up with the help of your Digital Media Specialist to create a customized approach that resonates with your audience. These campaigns help nurture your audience by promoting engaging content across multiple channels.

3. Social Media Sharing

Social media engagement is essential to supplementing your growing audience and maintaining their interest. To boost engagement on these platforms and boost direct opt-ins, we share your content on LinkedIn, Twitter, and Facebook.

Our social media services also include:

Strategic recommendations to increase engagement and grow your audience
Consultation on best practices to elevate your social profiles

Learn More about How Digital Media and Engagement Can Help You Build Authority

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